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G-Flow Express
A mobile shopping experience designed for delivery, pickup and repeat business.
HTP is developing a stronger online presence and a downloadable shopping experience with app-exclusive promotions.
Em andamento
CategoriaOnline presence · Brand development · Mobile commerce · Downloadable app · Customer retention planning · Delivery and pickup
LocalizaçãoOrlando, Florida
PeríodoActive engagement
A necessidade do negócio
A oportunidade
Create a stronger online presence and a downloadable shopping experience that gives customers access to app-exclusive promotions.
O papel da HTP
Trabalho com propósito definido
- Refined the brand direction
- Developed the online-presence strategy
- Developed the mobile shopping experience
- Designed the delivery and pickup journey
- Developed the downloadable-app strategy
- Planned an app-exclusive promotional system
- Created a customer-retention strategy
Jornada do cliente
Da descoberta à próxima ação
- Discover G-Flow Express
- Download or open the shopping experience
- Browse available products
- Select delivery or pickup
- Complete a purchase
- Return through app-exclusive promotions
Materiais disponíveis
Evidências e mídia do projeto
Each item is labeled by what it shows. Concepts are not presented as launched customer experiences.
Plano de medição
O que será medido a seguir
- App downloads
- Registered customers
- First purchases
- Repeat purchases
- App-exclusive promotion redemptions
- Delivery selections
- Pickup selections
- 30-day customer retention
- 60-day customer retention
- 90-day customer retention